SEO & search
How Should AI SaaS Companies Prioritize SEO?
SEO for AI SaaS should start with business goals, followed by priorities based on the website’s current state: new sites or those with indexing issues…
2026.11.14What’s on your mind today?
A website. Now what?
One question at a time.
Google indexing
Troubleshoot crawling, indexing, robots directives and canonicals when pages are missing from search.
66 articles found
SEO & search
How should you handle duplicate content and canonical URLs during a website migration?
During a website migration, first identify which old and new URLs serve the same content, then choose the canonical URLs for the migrated site. When content…
2026.11.14
Building a website
How should you plan website downtime and restoration? Distinguish brief maintenance, extended outages, and crawl recovery
How you handle website downtime should depend on its cause and expected duration. For a brief outage to patch PHP, the supplied report cites Google's advice…
2026.11.14
Building a website
What should you check on website launch day and after migration?
On launch day, the priority is to confirm that the live site is accessible, old URLs redirect correctly, and the functionality and SEO settings from the…
2026.11.14
Building a website
What preparations and checks should be completed before launching a website?
Before officially launching a website, confirm which pages will be public and whether their content is ready. Then check search engine access settings,…
2026.11.14
Building a website
Is a private folder or robots.txt enough to protect a development website?
Simply placing a development website in a folder named “private” or blocking crawling with robots.txt is not enough to protect private content. The key is…
2026.11.14
SEO & search
What technical and architectural foundations does a new website need?
Before launching a new website, define the page hierarchy and URL conventions, build internal links that guide users and crawlers, and prepare HTTPS, a…
2026.11.14
Building a website
How should you build and test a new website? Set up a test environment first, then validate functionality and content
A new website can be built in a separate test environment. After checking its content and functionality, verify its appearance across devices, search…
2026.11.14
SEO & search
Which SEO mistakes should you avoid before and after launching a new website?
The SEO mistakes new websites should avoid go beyond not using enough keywords. They include failing to plan URLs and content before launch, accidentally…
2026.11.14
Building a website
How can you reduce the risk of search engines discovering sensitive data?
Reducing the risk of search engines discovering sensitive data means focusing on keeping sensitive content private, password-protecting access where needed,…
2026.11.14
SEO & search
How to Choose a Website Monitoring Tool: Define Your Goals, Then Compare Monitoring Approaches and Scale
When choosing a website monitoring tool, first decide whether you want to monitor website availability, SEO issues, or keyword rankings. Then consider…
2026.11.14
SEO & search
How do you build an SEO-friendly website?
Building an SEO-friendly website means planning its goals, content, navigation, and technical settings together from the outset—not adding keywords after…
2026.11.14
Building a website
Putting an unfinished website on its production domain: use authentication to restrict public access, not robots.txt
You can deploy an unfinished website to its production server and domain, but if the goal is to let only authorized people view it, use user authentication…
2026.11.14
Building a website
Migrating hosting without changing URLs: test the new environment before switching DNS
When URLs remain unchanged, the key to reducing the impact of a hosting migration is to copy and test the site in the new environment, confirm that both…
2026.11.13
SEO & search
What does SEO do for WordPress websites?
SEO helps WordPress websites improve their visibility in organic search results, increasing the chances that users will find and visit them. This work…
2026.11.13
Building a website
How does HTTPS affect indexing, security, and website speed?
HTTPS directly protects the privacy and integrity of data in transit and verifies the server’s identity; indexing and speed cannot be assessed simply by…
2026.11.13
Building a website
Should you use a 302 redirect to a temporary alias for the new server during a DNS update?
For the scenario described—moving a website to a new server while keeping its original URL, then deleting a temporary alias a few days later—the supplied…
2026.11.13
SEO & search
Using Search Console to Improve SEO: Finding Actionable Insights in Query and Page Reports
Using Search Console to improve SEO means looking at search queries alongside their corresponding pages, then deciding whether to revise titles, expand…
2026.11.13
SEO & search
What Is SEO? Understanding Optimization Priorities Through How Search Engines Work
SEO (search engine optimization) involves improving a website’s content, structure, and user experience so search engines can more easily discover and…
2026.11.13
Content & brand
Will Reposting Social Content on My Website Cause a Duplicate-Content Penalty?
Reposting does not automatically mean a search penalty. Learn how to check indexing, credit the original article and link back when sharing content across websites.
2026.11.11