How Do SEO and GEO Costs Compare? Align the Scope of Services First

Comparing SEO and GEO costs requires more than checking which has the lower monthly fee. First, align content output, technical work, monitoring scope, and responsibility for implementation. According to a market pricing overview published by awoo in October 2026, fixed monthly SEO fees in Taiwan range from approximately NT$20,000 to NT$80,000, while GEO consulting ranges from approximately NT$25,000 to NT$60,000 or more per month. However, the services included differ, so these ranges alone cannot establish which option is cheaper. Acceptance criteria should also be explicit: are keyword, technical, and content tasks included in the SEO deliverables, and are AI brand mention and citation monitoring included in the GEO deliverables?

First, Clarify: Are You Paying for Implementation or Consulting Advice?

Services labeled with a “monthly fee” do not necessarily include the same work. Depending on the price tier, the fixed-fee SEO packages listed by awoo may cover articles, technical audits, competitor monitoring, and strategy meetings. SEO consulting, meanwhile, costs approximately NT$35,000 to NT$80,000 per month and includes strategy, technical recommendations and verification, and content direction. Consulting packages require in-house staff to handle implementation, so their total prices should not be compared directly with packages that include content production.

The listed GEO consulting services include monitoring AI brand mentions and citations, analyzing gaps in question coverage, and providing recommendations on content and off-site brand visibility. Actual costs also depend on the number of questions tracked, the number of AI platforms covered, and content output. These figures are a market overview compiled by this provider, not a standard price list that applies to all vendors.

Compare Deliverable Quantities and Timeframes on the Same Checklist

Among the public prices compiled by awoo at the time, 萬智匯 started at NT$36,000 per month, with pricing based on topics and approximately 24 articles per topic. Welly started at NT$50,000 per month, with approximately eight pieces of content per year in its entry-level package. The units and timeframes differ: “per topic” cannot be treated as “per month,” and starting prices alone cannot determine value for money.

• Content: Confirm the number of pieces, delivery timeframe, research depth, and whether expert review, charts, and uploading content to the site are included.
• Technical work: Distinguish between basic checks, recommendations for fixes, and ongoing technical optimization to avoid treating different tasks as equivalent.
• Monitoring: List the number of keywords or questions, the AI platforms covered, and whether brand mentions and citations are monitored.
• Costs: Request a breakdown for content, technical work, monitoring, and meetings rather than a single total monthly fee.

Acceptance Criteria Should Match the Deliverables, Not Just the Service Label

For fixed monthly fees, agree on milestone goals first, then verify each agreed task has been completed. For SEO consulting, check keyword strategy, planning for priority pages, and technical recommendations and verification against the package scope. For GEO consulting, check brand mention and citation monitoring and question-gap analysis. Providing monitoring is not a guarantee of securing AI recommendations; the two should not be conflated.

If pricing is based on keyword performance, also examine the keywords selected: awoo cautions that providers may favor obscure keywords with low search volume. A one-off audit may lack follow-up monitoring, so when comparing prices, confirm whether you are purchasing a list of recommended improvements or a service that includes subsequent implementation and monitoring.